Head of Marketing
We are looking for our 1st marketing leader to join us, work closely with product and sales teams, create and tell our story, build our public presence, messaging, and
positioning to drive sustainable growth and demand.
- Take a lead role in building our marketing strategy, including channels, tactics, technologies, and campaigns to consistently meet or exceed pipeline and revenue goals.
- Shape our story and lead our positioning, messaging, and branding efforts
- Bring our story to life by developing and writing engaging content in a range of online and offline assets and platforms (company website, social media, blog, etc.)
- Understand the needs and challenges of production Line Engineers, Quality Engineers, and C-Level executives and develop actionable insights that will fuel our assets
- Build and execute an inbound marketing strategy, including content funnels and SEO for generating inbound leads
- Own and lead all sales enablement efforts, including collaterals, decks, and playbooks
- Significant global marketing experience, preferably US market.
- Hands-on approach and willingness to take ownership and lead projects
- Experience in marketing to electronic OEMs
- Experience in SaaS product marketing to enterprises
- Experience in B2B demand generation and inbound strategies
- Strong written and verbal communication skills in English. Native English speaker – preferred
- Someone who is fun to work with and enjoys the challenges of a fast-phased startup